How does profitability change even if the revenue and cost stay stable? Product (or customer) mix might be the answer. In this post we will explain what product mix is and how to calculate its… Read More »How to calculate product mix impact on profitability?
Large accounts offer large revenue, but they leverage this position in negotiation and get large discounts as well. Where is the limit? How much discount does a key account merit? When you are running a… Read More »How much discount for a new key account?